Mark is a Director in the London office and heads up the Retailer Payments Practice for EDC. He has over 25 years of experience of consulting strategy in the payments and fintech industries. Mark works with leading global merchants, and payment suppliers to retailers, to develop omnichannel acceptance strategies. He uses the 360° Payment Diagnostic methodology developed by EDC to identify cost efficiencies and new growth opportunities for retailers by defining an appropriate mix of payment methods, acceptance channels, innovative consumer touchpoints, and optimizing Payment Service Providers and acquiring relationships. Outside the payments and fintech industry Mark is a passionate snowboarder.
The luxury retailing sector has incurred a significant fall in revenues as a result of the pandemic. Despite this global challenge, the luxury sector will always prioritise bricks-and-mortar and a physical interaction with their consumers over online sales. In this article, Mark Beresford (Director, London) and Beatrice Save (Business Analyst, London) have been on their own luxury shopping trip and found that there is a secret to success that will allow luxury brands to optimise the customer experience through payment efficiency - and it only requires you to focus on four key metrics.
If the value of e-commerce sales is around 25% of global retail sales, physical retail sales represent by far the largest opportunity for in-store BNPL. Mark Beresford (Director, London) and the Retail Practice team looked at if BNPL can work in physical retail, and whether consumer appetite supports it.
Reach is a company that enables online companies to reach customers anywhere in the world through a Merchant of Record (MOR) network. Sam Ranieri, CEO at Reach, recently talked with Mark Beresford (Director, London) about the trends in ecommerce and how B2B payments are ready for a thorough modernisation.
The Chinese leapfrogged from telephones to smartphones, which has allowed the local dominant internet companies to develop super apps that have not been seen in the West.
Over a decade ago, EDC’s Retail Practice was advising a fast fashion brand that had blacklisted several customers with an unusually high number of returned items that appeared to have been worn.